Monday, December 15, 2008

Reuters make deal with Politico, US political website

Reuters has made a team with Politico to benefit from the group's news coverage of US politics, Congress, lobbying and the White House and also to make the contents in their websites more influential.

The venture strikes the focus that more than 120 Washington-based journalists will be reporting full-time for Reuters and Politico by the January. In return, Politico will offer a broad selection of Reuters news to its 60 newspaper and 40 broadcasting partners under a revenue-sharing agreement.

Under the contract between these companies, any media company can join the enhanced network in exchange for allowing Politico to sell online advertising on their site.

Media organizations also are invited to share Reuters and Politico news feeds.

Christoph Pleitgen, the global head of Reuters News Agency, said: "This cooperation allows US newspapers and other media organisations immediate access to clearly differentiated global and national news coverage under a choice of models that recognises the changing nature of the industry."

Politico basically is a Washington’s online political journalism network launched in January 2007 by the Capitol News Company. It provides news content via the internet, newspaper, television and radio.

Politico Network makes the website's content available in exchange for advertising placement while the revenue is shared by both.

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